No longer just a runway extravaganza, the new show-which the company has dubbed “The Tour”-will be part fashion event and part documentary. “I just want people to watch it and be like, wow, there’s so many different ways that you can be a woman.View on Instagram How will the Victoria’s Secret fashion show look different this time around? “Obviously, there’s been a huge shift in representation, but I still think it’s rare to see women on screen presented in a recognizable way, especially in the framework of fashion,” observed Bowman, the director of the London portion of the documentary. The main difference between the Victoria’s Secret Fashion Shows of old and the World Tour of 2023 would seem to be that women won’t just be objects for the delectation of viewers, they’ll be subjects too-the makers, each one with a different point of view about what’s sexy. “We are looking at it through a female lens.” Note that Ogisi said goddess, not “sex goddess.” So, will the Victoria’s Secret World Tour be sexy? “Yes, absolutely,” said Martinez, but with a caveat. Each person is going to be a divine being, a supreme higher entity, a quote/unquote goddess.” “With this collection,” she explained, “everything is fixated on the idea of Yoruba and Edo mythology. So I thought, okay, it would be an amazing idea to confront how they normally create, and how we can edit or modify or change that structure.” Ogisi’s work showcases artisanal crafts from across Africa. But for this World Tour they’re experimenting, and the core element in my work is experimentation. “My pieces are not really that fixated on lingerie, so I was a bit confused. “To be honest, I kind of ignored it,” said the designer with a laugh. The Victoria’s Secret call took Lagos’s Bubu Ogisi by complete surprise. for the intimates category and on a rolling 12 month basis the brand experienced slight growth in 2022 compared to 2021. Today, Victoria’s Secret remains the leader in the U.S. Wexner, the founder of Victoria’s Secret parent company L Brands, also stepped down as Chairman and CEO, and sold his majority stake. In the years since, the company has undertaken a sweeping, ambitious rebrand, removing the architects of the original Fashion Show swapping the Angels for a VS Collective that includes Megan Rapinoe, Priyanka Chopra Jonas, and Paloma Elsesser and expanding its size range and developing the kind of products it had long neglected to make-nursing bras and mastectomy bras, for instance-because they didn’t fit its male-driven definition of “sexy.” Leslie H. On an earnings call in November 2019, it was official: The Fashion Show was canceled. Then there was its owner’s entanglements with alleged sex offender Jeffrey Epstein. Rihanna’s debut Savage Fenty show in the fall of 2018 made Victoria’s Secret’s reliance on an impossibly narrow conception of beauty-all razzle-dazzle push-up bras, highly exercised abs, and angel wings, along with the occasional culturally appropriative headpiece or other accessory-seem out of touch. A year earlier, the show garnered a billion viewers worldwide, but its size and success had blinkered the company to both the cultural shifts being brought about by a born-online generation that demanded to see itself reflected in advertising and the upstart competitors who were building inclusion into their business plans. It was December 2018 when the last Victoria’s Secret Fashion Show aired on CBS.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |